• "A responsive and trustworthy partner... and key to our success." Tony Harris, Director, Worldwide Demand Generation / Genesys
• "Their breadth of resources and attention to detail have helped make some of our key email marketing campaigns a success." Doug Dalrymple, Sr. Marketing Manager / eHealth, Inc.
• "...an unparalleled understanding of the space..." Cameron Kane, President / Strategic Design Group
• "...ahead of the marketing technology curve..." Tracy Ritterbusch, Sr. Manager Marketing Programs / Wyse Technology
• "...hands-on approach..." Dave Donovan, Audience Development Manager / CMPMedica
• "...invaluable in a difficult economic time!" Chip Wood, Director of Marketing / Sustainable Life Media
• "ClickMail ROCKS!!!" Jeff Del Vecchio, Email Marketing Manager / Potrero Media Corporation
• "ClickMail's dedication to service, deliverability, and quality has made them a true partner in our business." Scott P. Mitchell, President, CEO and Founder / Affluence.org
• "The team at ClickMail are true email marketing gurus..." Jeannine Seremi, Marketing Manager, NComputing

The ClickMail Marketer

Email Marketing Best Practices Newsletter

Helping you take email beyond sending to delivering.

The ClickMail Marketer is your monthly resource for email marketing best practices. We keep up with the tricks and trends you need to know to improve your email marketing ROI and pass that information along to you in a brief, easy-to-read email newsletter.

Volume 2 – 2009

• No.6 - June | Optimizing your email isn't enoughVol.2 | No.6 - June

Topics:
Optimizing your email isn't enough to up your ROI

Deliverability tip:
MPA for multipart alternative sending

• No.5 - May | 8 tips to optimize your email ROIVol.2 | No.5 - May

Topics:
Small tweaks can add up to big increases in ROI

Deliverability tip:
View online links

• No.4 - April | Tips for getting more personal data on signupVol.2 | No.4 - April

Topics:
Get people to part with their personal information

Deliverability tip:
Email clients suppresing your content?

• No.3 - March | Choose the Best ESP for Your BusinessVol.2 | No.3 - March

Topics:
Choose the best ESP for your business

Rendering Tip:
Assest size

• No.2 - February | Increase Deliverability through ReputationVol.2 | No.2 - February

Topics:
Mind your sender reputation to increase deliverability

Deliverability Tip:
Implementing double opt-in for email signups.

• No.1 - January | Common mistakes to avoid for improved email marketing in 2009Vol.2 | No.1 - January

Topics:
Common mistakes to avoid for improved email marketing in 2009

Deliverability Tip:
Using a consistent, static From email address.

Volume 1 – 2008

• No.4 - December | Email rendering is critical to your ROIVol.1 | No.4 - December

Topics:
Knowing how your emails render is critical to your ROI

Rendering Tip:
Email Size

• No.3 - November | Making your email marketing viralVol.1 | No.3 - November

Topics:
Making your email marketing viral

Rendering Tip:
Do you know your sending reputation?

• No.2 - October | Three surefire ways to improve your subject linesVol.1 | No.2 - October

Topics:
Three surefire ways to improve your subject lines

Rendering Tip:
Importance of tagging all image sizes.

• No.1 - September | Inaugural IssueVol.1 | No.1 - September

Topics:
1) The New ClickMail Marketer

2) 11 tips for building your in-house list

Deliverability Tip:
Email Authentication - Ensure your have an SPF record.

Subscribe to The ClickMail Marketer